Splendour Branding
BRIEF: The Young Creative Awards are held in Nottingham each year to promote young talent and showcase the city, this year there is no specific theme so I decided to rebrand a local music festival called 'Splendour'.
SOLUTION: Splendour is the most popular music festival held in the city with more people attending each year. The theme throughout my branding and identity is that people should abandon technology and embrace each other though music. The glitchy type and graphics relate to the idea that we cannot rely on devices such as phones and laptops.
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